Blog Category

Google Ads for Healthcare

Google Ads remains one of the most effective channels for healthcare patient acquisition. These articles cover everything from campaign setup to advanced optimisation strategies specific to healthcare.

Allied health professional reviewing Google Ads campaign performance on laptop
18 min read

Google Ads for Allied Health Practices: 2026 Guide

Google Ads delivers qualified patient enquiries for allied health practices faster than any other channel. This guide covers campaign structures, keyword strategies, AHPRA-compliant ad copy, and budget allocation for physiotherapy, occupational therapy, psychology, and speech pathology.

By Casey Jones
Marketing team analysing Google Ads performance data
10 min read

Google Ads for Healthcare: 10 Tips to Generate More Patients

Google Ads can be one of the most effective patient acquisition channels for healthcare practices, but only when campaigns are structured correctly and ad copy complies with healthcare advertising regulations. These ten tips will help you generate more patient enquiries.

By Casey Jones