Planning an Eligible Test
An eligible test needs a clear objective, an agreed budget and measurement the platform allows. We agree how your reception team will record enquiries and consultation requests.
At the review, we compare campaign spend with relevant consultation enquiries and feedback from your reception team.
Compliance in a New Context
We review procedure descriptions, surgeon qualifications, imagery and the consultation pathway together. Ads and landing pages must meet the rules for cosmetic surgery advertising, including restrictions on clinical testimonials and outcome claims.


