Separate supports, funding and provider registration
SIL is support with daily life, not the dwelling itself. SDA is the accommodation component, with separate eligibility and housing arrangements. Keep those pages distinct, including where an organisation offers both. SIL funding comes from Core supports, not Capacity Building. Therapy, support coordination and plan management also need separate descriptions rather than one general NDIS services page. Explain the actual support offered before using scheme acronyms.
Registration and plan management are different questions. State your registration status and the supports it covers accurately, then explain which management arrangements you can accept. Registration is required for specified supports, including SIL, SDA, plan management and specialist behaviour support, as well as services to NDIA-managed participants. Do not present self-management as a way around a mandatory registration requirement. Use the current NDIS Pricing Schedule when discussing price limits, and avoid implying that a plan automatically funds a requested support.
How we would organise and build the website
Start the site map with the supports you deliver, not your organisational chart. Give participants a plain-language route to services, provide referrers with current capability and capacity information, and keep careers separate. SIL and SDA need distinct descriptions and enquiry paths even when both sit within the organisation.
Design the first enquiry around the minimum information needed to respond. Let someone choose how to be contacted and whether they are enquiring for themselves or with another person's permission. Do not require a plan upload before they can ask a question. Agree where sensitive documents will go later, who can access them and how intake receives the request. A long form can look thorough while making the service harder to reach.
The information and pathways the site needs
- support categories
- service areas
- participant enquiries
- coordinator referrals
- SIL support information
- SDA housing information
- current capacity
- accessible contact options
We tailor these ideas to your services, audience and advertising requirements.
Friction and data collection to avoid
Keep staff recruitment and participant intake separate. Avoid mandatory health-history fields, public participant addresses, preselected marketing consent and downloadable brochures that contain information missing from the accessible page.
What the landing page needs to answer
Test keyboard navigation, visible labels, focus order, contrast, error recovery and mobile forms. Offer a phone alternative and readable HTML for essential service information. A staff member should be able to update capacity and service areas without rewriting the whole website.
Make the referral useful without taking over participant choice
A coordinator needs your service area, age groups, access requirements, current capacity and a named intake contact. A participant may instead need plain language, a phone conversation or help from a chosen supporter. Provide both routes. A referral is an introduction with the participant's agreement, not a placement decision made by a coordinator. Do not promise reciprocal referrals or reward someone for signing a participant up.
For a SIL enquiry, ask enough to arrange a suitability conversation, then use a secure intake process for support needs and compatibility. Do not publish a resident's private address or personal story to make a vacancy page more persuasive. For mobile therapy, distinguish a funded service area from a suburb you cannot staff. The person maintaining capacity information should be part of the marketing review.
Define the website scope before the quote
The quote separates the agreed pages, content work, design, booking or enquiry requirements and launch checks. Existing systems are assessed before an integration is promised. The site is custom built around your services and staff workflow.
Advertising and communication boundaries
The NDIS Code of Conduct applies to registered and unregistered providers. Registered providers also have Practice Standards obligations. Advertising registered health practitioner services brings Ahpra requirements into the picture as well. Do not describe all NDIS supports as Ahpra-regulated, or imply that NDIS funding removes the advertising rules for therapy.
Use: "Enquire about daily living support in the suburbs we serve." Avoid: "Your plan covers this, sign up now." Funding and suitability need to be checked, and the participant keeps control of the decision.
Build acceptance around the tasks people need to complete
Agree the important journeys before design: finding the right service, checking location and access, contacting the team and completing the appropriate enquiry or booking. Test those journeys on mobile and with a keyboard, including errors and unavailable appointment states. Essential information should be readable on the page rather than locked inside a document.
Confirm who receives an enquiry and what the visitor sees if delivery fails. Avoid collecting clinical histories through a general marketing form. We check any embedded booking tool and its privacy behaviour in the live system. A custom built website should also leave staff with a practical way to maintain hours, people and capacity; handover needs to explain those routine tasks.
How we would judge the work
We check that enquiry forms work reliably and that submissions reach the right team before launch. Report received enquiries separately from form starts. Your team then confirms which enquiries become suitable referrals or service starts, so reporting reflects real outcomes.
Five mistakes to check in an audit
- SIL and SDA on one page. Housing eligibility and daily support become confused. Separate the two offers and explain who handles each enquiry.
- Capacity hidden until intake. A family completes a long form only to find the service is full. Publish accurate availability and make waitlist enquiries distinct.
- Registration used as a blanket claim. A registration badge does not explain which supports or management arrangements you accept. State those details beside the service.
- Every suburb gets the same page. A copied location name adds nothing. Describe your actual delivery area and travel arrangements.
- Referrals counted as service starts. An enquiry can be outside scope, awaiting funding or unsuitable for the available support. Track these outcomes separately from commencement.
Related service information and reading
See our marketing approach for NDIS providers and Healthcare website design service information. Related services: Google Ads for NDIS providers, Meta Ads for NDIS providers, SEO for NDIS providers.
For search-market context, see the NDIS provider Google Ads benchmarks. These are search advertising references, not agency prices or promised results.
Further reading: NDIS Provider Marketing; Mandatory NDIS Registration; NDIS Price Guide 2026-27: Every Change Allied Health and NDIS Providers Need to Know.
Check the applicable rules: NDIS Commission registration guidance; Ahpra guidance for regulated therapy services.
Book a website build consultation to discuss the services, capacity and enquiry pathways that matter for your organisation.
Updated 4 October 2026.
