Privacy Policy

1. Who We Are

The Trustee for The CJ Trust (ABN 70 402 027 298), trading as Medical Marketing Group ("we", "us", "our"), operates this website and provides Medical Marketing Group services. This policy explains how we collect, hold, use and disclose personal information.

We handle personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles where they apply to us.

2. Information We Collect

We may collect the following types of personal information:

• Contact Information: Name, email address, phone number, business address, and practice name
• Professional Information: Practice type, profession, AHPRA registration details (where relevant), and business size
• Communication Information: Correspondence, enquiries, feedback, and survey responses
• Booking Information: Selected appointment time, time zone, meeting method, business details and information you provide about what you would like to discuss
• Technical Information: IP address, browser type, device information, pages visited, referring and landing pages, cookies, advertising identifiers and campaign attribution parameters
• Marketing Preferences: Your preferences for receiving marketing communications and newsletters
• Service Information: Information related to the marketing services we provide to you, including campaign data, analytics, and performance metrics

Please do not send patient health information or another person's personal information through a website form unless you are authorised to do so and it is necessary for your enquiry.

3. How We Collect Information

We collect personal information through:

• Contact forms and enquiry submissions on our website
• Email and telephone communications
• Service agreements and contracts
• Newsletter subscriptions
• Resource downloads and lead capture forms
• Cookies and similar tracking technologies
• Calendly and the meeting providers used when you request or manage a booking
• Third-party integrations and marketing platforms we use on your behalf

4. How We Use Your Information

We use your personal information for the following purposes:

• Providing and improving our marketing services
• Communicating with you about our services, including responding to enquiries
• Sending marketing communications where you have consented
• Arranging and administering strategy calls and other meetings
• Analysing website usage to improve user experience
• Measuring advertising and attributing enquiries to campaigns
• Complying with legal obligations
• Protecting our legitimate business interests

5. Disclosure of Information

We may disclose your personal information to:

• Website and email providers: Cloudflare and our authenticated form-email provider, together with authorised internal recipients who respond to enquiries
• Booking providers: Calendly and, depending on your selection, Google Meet, Zoom, telephone and calendar providers
• Measurement platforms: Google, Meta, Microsoft Clarity and OpenAI where analytics, usability or advertising measurement is enabled
• Professional Advisors: Lawyers, accountants, and other professional advisors
• Government Bodies: Where required by law or to protect our legal rights
• Business Transfers: In connection with any merger, sale, or acquisition of our business

We select providers appropriate to the relevant purpose and limit disclosures where reasonably practicable. We do not sell personal information as a standalone product.

6. Data Security

We implement appropriate technical and organisational measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. These measures include:

• Secure SSL encryption for all data transmissions
• Restricted access to personal information
• Secret-managed credentials for external services
• Security reviews and software updates

While we take reasonable precautions, no method of transmission over the Internet or electronic storage is completely secure. We cannot guarantee absolute security of your data.

7. Cookies, Attribution and Measurement

We use Google Tag Manager, Microsoft Clarity, Meta measurement technology and OpenAI measurement technology to understand website performance, usability and advertising effectiveness. These tools may process page activity, interactions such as clicks and scrolling, cookie or advertising identifiers, IP address, browser information and campaign attribution. Microsoft Clarity may generate session-replay information that helps us identify usability problems. We use this information to understand how the website is used, not to collect information that visitors intentionally enter into sensitive form fields.

When you submit a genuine form enquiry, our server may send conversion events to Meta and OpenAI. Depending on the platform, this can include cryptographically hashed contact details, country, IP address, user agent, source page and an event identifier used to avoid duplicate measurement. Hashing changes the form of an identifier but does not necessarily make it anonymous.

Campaign parameters such as UTM values, Google click identifiers and Meta click identifiers may be stored in your browser's local storage for up to 30 days. You can limit or clear cookies and local storage through your browser settings. Blocking measurement technology does not prevent forms or booking from working.

8. Your Rights

Under Australian privacy law, you have the right to:

• Access personal information we hold about you
• Request correction of inaccurate information
• Ask us to delete information that we are not required or permitted to retain
• Opt-out of marketing communications at any time
• Lodge a complaint with the Office of the Australian Information Commissioner (OAIC)

We may need to verify your identity before completing an access or correction request. To exercise these rights, contact us using the details below.

9. Data Retention

We retain personal information only for as long as necessary to fulfil the purposes for which it was collected, including to satisfy legal, accounting, or reporting requirements. Retention periods vary depending on the type of information and the purpose for which it was collected.

When personal information is no longer required, we securely destroy or de-identify it.

10. Overseas Disclosure

Some providers that support this website and our services operate outside Australia. Personal information may be processed in the United States and in other countries where Cloudflare, Calendly, Google, Microsoft, Meta, OpenAI and our other providers operate. The countries involved can change as global providers update their infrastructure. Where Australian privacy law requires it, we take reasonable steps in relation to overseas disclosure.

11. Privacy Complaints

Send a privacy complaint to our Privacy Officer using the details below. Describe the issue and provide enough information for us to investigate it. We will acknowledge and assess the complaint, may ask for further information, and aim to respond within 30 days where practicable.

If you are not satisfied with our response, you may contact the Office of the Australian Information Commissioner.

12. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any material changes by posting the updated policy on our website with a revised "Last Updated" date.

13. Contact Us

If you have any questions about this Privacy Policy or wish to exercise your rights, please contact our Privacy Officer: